„Mobile Monday in Berlin #momober

Am letzten Montag fand der vierte Mobile Monday in Berlin statt. Nach Dashed Hopes vs Silver Linings – Mobile in 2008 & 2009Operator DayMobile Entertainment / Mobile Games ging es diesmal um

Location Based Services

For many years, Location Based Services (LBS) have been the most disappointing „Killer Application“ of the Mobile Internet. Technically, it was possible to locate a mobile phone user based on his proximity to mobile network cells and offer him bespoke services as early as 2001. But the well-known hindrances of the German mobile business – namely handset fragmentation and suffocating operator policies – prevented LBS to ever take off. […] So how can LBS avoid the same fate?